by Mark McKelvie | Investor Testing, Start Ups
Pitch Decks are important, right? We all know that by now. But what we really wanted to learn was: Will any pitch deck do, and what are the pitch deck pet peeves that annoy venture capital investors? So we sent out an informal survey to our venture capital...
by Mark McKelvie | Investor Testing
What is Investor Testing ? Investor testing refers to the process of understanding what investors do and why they do it. Investor Testing involves test participants who visit your site, or interact with any of your digital investor facing content while we record their...